Unit 2: Lesson 11 - Do Prices Matter to Consumers? This lesson demonstrates how people use prices when they weight expected costs and expected benefits in making economic decisions. It helps students see how choosing a second-best good or service can in some cases improve their overall well-being. Concepts: - Benefit
- Choice
- Costs
- Incentive
- Price
- Substitute
Standards: - Standard #1: Scarcity
- Standard #4: Incentives
- Standard #8: Role of Prices
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